When acting as a pioneer, we are sensitive to and value the environment-friendly aspect and strive to conserve resources.
Nature and people are closely linked and cannot live without each other. Sometimes as a 'Must', but sometimes also as an interpretation of the 'Luxury'.
In serving people, we as Muchmore also want to account to nature.
We plant a tree on behalf of every customer, because we want to preserve a liveable world for future generations.